Behind TikTok

This biography peels back the layers of how TikTok was engineered to hijack attention, how it created an entirely new creator economy, and how it turned ordinary people into global influencers overnight. You’ll discover the psychology behind its infinite scroll, the business model that turned dopamine into dollars, and the cultural shift that made TikTok the world’s most downloaded app.

In this KitUP, youll learn:

- Can quiet, focused leadership outshine loud ambition in building world-changing tech?

- What happens when attention becomes more valuable than money, and how do you design for it?

- How did TikTok break the rules of social media and turn ordinary people into global influencers overnight?

- Is the algorithm a tool we control, or a mirror that reflects and amplifies who we really are?