The 12 Week Year

Most people already possess the knowledge to double their results—the problem isn't what they know, it's execution. Brian Moran and Michael Lennington reveal a revolutionary approach: replace the traditional 12-month year with focused 12-week cycles. This system creates the urgency and focus of year-end pushes four times annually, dramatically improving performance through compressed timeframes.

The authors provide a complete execution framework combining vision, planning, process control, and accountability. By thinking in 12-week cycles, you eliminate procrastination and maintain constant momentum toward your goals.

In this KITUP, you'll learn:

• Transform annual mediocrity into quarterly excellence

• Bridge the gap between knowing and doing

• Achieve more in 12 weeks than others do in 12 months