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内容简介
讲了什么？
选择困难的根源不是选项太多，而是标准不清。这本书援引一项汇总五十个实验的元分析，推翻了经典的果酱实验结论：当偏好明确时，三十个选项不过是三十次简单排除。美国经济学家史蒂文·莱维特的两万次抛硬币实验揭示，改变的代价在第六个月消退，而我们系统性高估了它。书中提出可逆性测试与三价值校准法，将犹豫转化为行动。
你将学到：
- 区分可逆与不可逆决定的时间分配法则
- 四种后悔类型如何预判五年后的遗憾
- 用十四天日程表检验真实价值的方法
选择困难的根源不是选项太多，而是标准不清。这本书援引一项汇总五十个实验的元分析，推翻了经典的果酱实验结论：当偏好明确时，三十个选项不过是三十次简单排除。美国经济学家史蒂文·莱维特的两万次抛硬币实验揭示，改变的代价在第六个月消退，而我们系统性高估了它。书中提出可逆性测试与三价值校准法，将犹豫转化为行动。
你将学到：
- 区分可逆与不可逆决定的时间分配法则
- 四种后悔类型如何预判五年后的遗憾
- 用十四天日程表检验真实价值的方法
